All posts by kristenzirkler

Work: NexScreen

The new owner of this screening product was looking to elevate their brand presence, showcase their products and clearly articulate the value they provide through their service integrations and high-quality products.

Working as part of the duo that is Alt House Interactive, we designed and hosted a series of collaborative brand workshops to define their audiences and their unique needs which drove the messaging and site structure. The overhaul included sales focused content and a clean aesthetic. Months later they came back to extend the site to include advanced ecommerce functionality for their specific needs. The backend is self-service for NexScreen and includes Client specific products along with their own price books.

Work: ResultsFile

ResultsFile was gearing up for extreme growth and came to us looking for a solid brand and web presence to articulate their product offering and compel potential partners, clients, and vendors to engage in the marketplace and enter into long-term engagements.

Working as part of the duo that is Alt House Interactive, we designed and hosted a series of collaborative brand workshops to gain customer insight and create cross functional solutions for top audiences.

Work: Myers-Briggs

Myers Briggs was looking to extend engagement with their users by creating a new interactive learning platform. The platform provides interactive courses, tests and comparative tools to help users put insights about their personality type to use.

Work: Helmer Scientific

Helmer Scientific needed to integrate their marketing and ecommerce sites while elevating the user experience. Taking direction from their management team and working in conjunction with Igility Solutions, we hosted a series of UX Workshops to gain customer insight and create cross functional solutions for top user journeys.

Work: Mobile Mini

The team at Mobile Mini was looking to drive sales by converting their existing website into a product focused experience that helped users understand their options and place an order quickly and hassle free. Taking direction from their management team and working in conjunction with Igility Solutions, we hosted a series of UX Workshops to gain customer insight and create cross functional solutions. These cross-functional exercises combined with UX best practices and an eye for high quality visual design resulted in a 17% increase in goal conversions with no other factors changing.

Work: sweetDee’s bakeshop

A beautiful French inspired bakeshop with a contemporary feel, Sweet Dee’s greets you with an entire pastry case full of treats that mimic the design and feel of this bakery. Working directly with Hayes Architecture and the owners of sweetDee’s, we translated their unique physical bakeshop design into a logo and basic graphic identity that would support their vision.

After the initial project, we worked to apply that brand across other assets: website, business cards, menus, hot & cold cups, and various other applications.

Work: PageModified.com

Design and development of a static marketing site for pagemodified.com. Custom animation with svg for pricing page.

Work: Jack Grace USA

Jack Grace reached out looking to augment their existing Shopify Template with custom built interfaces to help sell their unique product offering. We built an interface where user can make multiple selections to custom build a golf shoe. To make it easier for users to purchase multiple colors of saddles, we built an interface using the data in Shopify and filtering by shoe size.

Work: We The Voters

We the Voters is a groundbreaking social impact and web campaign designed to inspire and activate an audience of millions by presenting the subjects of democracy, elections, and U.S. governance in a new, accessible format. As a resource for Hip Check Media, I was responsible for designing the responsive website, iPhone and Android apps as well as creating unique interactivity to promote key metrics. Integrated call-to-action tiles throughout push users to an interactive checklist which encourages them to engage in the voting process and gives specific steps to do so.